Paris, France…today is the day for me to get back in the game, albeit briefly! I am breaking my extended vacation to return to Premier Vision, the huge fabric expo on the outskirts of Paris. This show marks the official design kickoff for Fall 2013…it’s a must attend for fashion professionals as it’s a one stop shop for the building blocks of any collection: fabric, prints, and trims! It’s a great way for me to stay informed and on top of what’s going on while I am on my long sabbatical…
Everyone always wants an insider view on fashion…this is far from glamourous, it’s an overwhelming maze of a show…halls the size of football fields are filled with vendors showcasing the newest innovations in chic! It’s daunting, even after many years of attending. It requires incredible focus and energy to find a needle in this haystack!
This show blends the art of fashion with true commerce! Trends spoken in airy fairy language and the hard reality of the business coexist here. As a designer, you need to cut through all the noise and find what’s new and interesting and recognize key trends that will permeate the clothing and interior design world and become big retail hits!
I spend the day navigating hallway after hallway and some things start to inspire! What is great is to feel all the creative energy of thousands of designers converged in one place…each seeing the offerings in their own unique way. Plus I get a giggle at all the fashionistas checking each other out and parading around in their new Fall outfits!
In six months, we will see all this materialize into runway extravaganzas and in less than a year the stores will be filled with what started here!